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Most expensive numbers sold

  • '5' - £3.5million (Dubai - 2007)
  • 'M 1' - £331,500 (2006)
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Number Plates News

Sexy car number plate allowed in Hong Kong

8th May 2007

A car number plate which was originally banned by the Hong Kong government has been allowed back on the road after a judge intervened. The private number plate reads Zestra, the name of a feminine arousal oil which is used widely in the city of 6.9 million.

Hong Kong's commissioner for transport, Robert Footman, said: "The Hong Kong community is generally conservative about sex, in particular sexual intercourse." It is believed that the car number plate has been registered by the manufacturers of Zestra.

Judge Carlye Chu Cun-ling ordered the application to be reconsidered, saying that Hong Kong was "a mature and pluralistic community."

Vehicle owners in Hong Kong are able to apply to register private number plates or buy specific number plates at government auctions.